- Paperback: 220 pages
- Publisher: Berrett-Koehler Publishers; illustrated edition edition (January 9, 2003)
- Language: English
- ISBN-10: 1576751856
- ISBN-13: 978-1576751855
Product DescriptionThe Success Case Method (SCM) offers a simple, carefully crafted way of determining how well a new organizational initiative is working. Already shown to be effective in dozens of organizations, SCM is based on five steps: focusing and planning the study; clearly defining what outcomes will be considered "success"; identifying success cases; conducting interviews to learn exactly how success was achieved; and communicating results throughout the organization. Written by an internationally recognized expert in evaluation and training effectiveness, these are fast and foolproof techniques.